Your purchase powers real impact for your charity

100yrs customers have already helped to generate a positive impact for the charities we're supporting.

And this is just the beginning...

Our impact

  • 13

    Causes supported

  • £258

    Donated since launch

  • 700

    Community members

So how does your order directly impact those affected by the charities we support?

Here's our giving model explained simply.

  • Pick your product and your charity

    Pick your product and the charity you want to donate to.

  • Complete your purchase

    Check out and we'll get to work on your order and send your donation (3% of revenue) to your chosen charity.

  • Your charity does what they do best

    Your charity receives their donations once a month and then it's over to them to do what they do best.

What type of charities do we help?

We help any eligible charity you choose for us. They just need to be enrolled to the PayPal Giving Fund (that's who handles the transfer of funds from us to your charity).

We also help charities of various sizes. Big ones that you might have heard of and smaller ones that might be new to you.

Keep reading to see who we're supporting right now.

Our current and upcoming smaller charities

This is how much you've helped raise for our current charities
£10.32

raised to support Cuan Wildlife Rescue

 
£16.33

raised to support Dogs Trust

 
£43.42

raised to support Dementia UK

Learn more
Powered by Virtue

Want to choose the charities we support?

When you join our community, you'll unlock access to vote for the charities we support in the future. It's 100% free to join - we just need your email address so we can let you know when our votes begin.

When you've spent over £100 with us, you'll become a member of the Original Givers Club which gives you even more influence and perks to enjoy.

See what you'll get below.

Customer

Your influence:

  • Donate 3% of every order

Subscriber

Your influence:

  • Donate 3% of every order
  • Vote on the charities we support

Your perks:

  • 20% off any item (one use per person)

OG Club member

Your influence:

  • Donate 3% of every order
  • Vote on the charities we support
  • Nominate charities to go into future votes

Your perks:

  • 20% off any item (one use per person)
  • A lifetime 20% off code (*redeemable on OG Club items only)
219509859

Your benefits as an OG Club member

When you join, you'll unlock:

  • Enhanced voting power: Gain exclusive access to choose the charities that go into the final community votes.

  • Lifetime discount: Receive 20% off all OG Club collection items for life.
Learn more

How you decided

Three times a year, you decide which charity we support next. Every vote counts, and together we’ve already started making a difference. Here’s a look at the results so far — small steps now, but building towards a big impact.

Vote results

August 2025

Cancer Research UK
Dogs Trust
Mary's Meals
National Autistic Society
Zoe's Place Baby Hospice

April 2025

Booktrust
Dementia UK
National Autistic Society
RSPB
Trussell

December 2024

Dementia UK
Jane Goodall Institute
Oceana
National Autistic Society
Stand Up To Cancer

August 2024

Cancer Research UK
Doctors Without Borders
Jane Goodall Institute
Oceana
Rainforest Alliance

April 2024 (Launch)

Cancer Research UK
Dementia UK
Mary's Meals
National Autistic Society
RNLI

"I've never known a hoodie of such good quality, everyone in the house was fighting over who was having it. I would highly recommend." - Rachel

Start giving today

Give 3% of the revenue from your order to your favourite charity today.

Start with our bestsellers.

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